Business owners have realized the potential of having an online store, and there are plenty of eCommerce software options available that provide affordable ways to set up a store. However if you don’t optimize your site, pages load very slowly. According to a recent research, a customer only waits around for a maximum of 2 secs for a page to load before moving on. Which means you just lost a sale. To prevent this, Aspiration Hosting has written a guide to help in your eCommerce performance improvement.
You can download the complete pdf file here:
Some quick eCommerce Performance Improvement advice:
Cloud should be the only option when choosing a host. Not only are cloud plans affordable, but you feel like you have your very own dedicated server. This is especially true for Aspiration Hosting Cloud Plans that are designed to give you individual resources on CloudLinux servers and have SSD drives which are 20x faster than conventional drives.
Another advantage of cloud is the ability to upgrade your plan whenever you run out of resources. And of course the ability to setup shop anywhere in the world. Most hosting companies have servers in different cities to enable you to setup a truly global shop. Aspiration Hosting has servers in California – USA, London – UK, SIngapore – Asia and Sydney – Australia.
Use Content Cache:
Often times custom scripts can create problems like slow site speed. To prevent this, test your customization by commenting them out to check the speed of your site. Although this could be a strenuous process, it does help weed out the faulty scripts.
Fortify your Security:
The number one concern of both business owners and shoppers is security. There are a number ways to secure your site like adding SSL certificates. Aspiration Hosting has a variety of SSL certificates including the free Let’s Encrypt. Along with this all the plans come with SpamExperts to prevent malicious emails that cause havoc. Besides this we periodically scan our servers using Malnet and ClamAV.
Use Content Delivery Network:
Since your site is on the internet, you will get visitors from all over the world. In the norm way, pages usually take a lot longer to load if the visitor is far from the main server. However with Content Delivery Network, copies of your site are saved on different servers worldwide. This makes the pages load faster as they are downloaded from a server near them. Aspiration Hosting in house CDN has more than 50 relay servers.
Need help with ecommerce site performance? Contact Aspiration Hosting!